In a candid chat on the Iced Coffee Hour YouTube channel, the legendary Ronnie Coleman delved deep into his storied career in bodybuilding. Despite the rigorous demands of his schedule, Coleman’s passion for the sport has never dimmed, a testament to his unwavering dedication.
Rising to the Pinnacle: A Look Back at Coleman’s Dominance
The year 1998 marked a pivotal moment in the bodybuilding landscape. As six-time champion Dorian Yates hung up his competitive boots, a new powerhouse, Ronnie Coleman, emerged. His triumph over seasoned athletes like Flex Wheeler and Nasser El Sonbaty heralded the start of a new era. With the weight of the bodybuilding world on his shoulders, Coleman thrived under pressure, amassing a remarkable eight Mr. Olympia titles. It wasn’t until 2006 that his reign was interrupted, with Jay Cutler ascending to the top spot.
Though Coleman’s final bow on the Mr. Olympia stage was in 2007, where he clinched the fourth spot, his influence on the sport has been undying. Still, the accolades and applause came at a price. Over time, Coleman has undergone multiple back surgeries, leading to challenges in mobility in his later years.
Navigating the Winds of Change
The bodybuilding world of today stands in stark contrast to Coleman’s competitive days. The dynamics have shifted, both in terms of monetary benefits and advancements in medical treatments. Coleman, ever the visionary, has adapted accordingly, exploring cutting-edge therapies like stem cell treatments to aid recovery and enhance longevity.
For this titan of the sport, the fights on the stage may have concluded, but his battle for the sport’s betterment and personal well-being rages on.
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Ronnie Coleman on Earnings, $750,000 Cameo Triumph, and Navigating Body Dysmorphia
The Real Prize Beyond the Olympia Stage While many might assume that the crown jewel of bodybuilding, Mr. Olympia, would carry with it a hefty monetary reward, Ronnie Coleman’s recent revelations tell a different story. Describing the contest’s prize money as “nothing,” Coleman shed light on where the real financial windfalls came from during his prime: endorsements.
Endorsements: The Lucrative Side of Bodybuilding
In a candid conversation, Coleman detailed the financial architecture of his peak bodybuilding years. It wasn’t the stage that brought the most money; it was the endorsement deals stemming from his outstanding performances. With contracts spanning clothing, supplements, and footwear, Coleman transformed his athletic prowess into a business empire, raking in “millions” annually at the zenith of his career.
Cameo Earnings and Beyond
Ronnie’s business acumen didn’t stop at traditional endorsements. He mentioned his foray into the popular video-sharing platform, Cameo, where he has reportedly earned a staggering $750,000. It’s evident that Coleman’s brand transcends the traditional realms of bodybuilding, appealing to a broad audience.
Navigating Personal Struggles Amidst Success
Yet, life at the top wasn’t without its challenges. Coleman touched on deeper issues, hinting at the struggles many bodybuilders face: body dysmorphia. The constant chase for perfection, coupled with the immense pressures of the spotlight, can lead to a distorted self-image, a topic that often remains unspoken in the world of muscle and might.
“The biggest thing I got from winning the Olympia was the endorsement. The prize money for winning the Olympia – $100,000 that’s nothing,” Coleman laughs. “I did use that to pay off my house. But the big money came from endorsements, you know. Other stuff that I did, like I had a supplement contract, clothing contract I had, shoe contract, so all the money – all the real money comes from endorsements.”
“It was pretty close to a million dollars, yeah. Well, I won my first Olympia in 1998. Yeah. Of course, you know, I had quite a few endorsements though. Then, I had personal appearances that I was doing, so it was in the millions.”
Coleman Reveals Upcoming Pension Qualification as He Approaches 60.
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“I saved a lot and put it into retirement. Like I said, getting a retirement check at the end of this year. From one of those and when I turned 60 next year, I get my police retirement. Social security, I put a lot of money into that also. I’ll be pretty much set for life.”
Coleman Posits Intrinsic Drive as the Root of His Unyielding Work Ethic.
“It was something that I was born with. I was always trying to be the best at everything that I was that I did. I was always challenging myself to be the best at everything. That’s what I did because being the best, the rewards were great. I always challenged myself. Everything that I did. Everything. Even if I was playing a pick-up game of cards.”
In his prime competitive years, Coleman emphasized that special appearances were the primary source of his income.
“Man there were times when I would leave my house for three months and let’s see, there’s 365 days in a year, right? So out of those 365 days right, I was gone 300 days, just doing appearances,” said Coleman. “Let’s say it like this: if it wasn’t worth it, I wouldn’t be doing it. It was definitely worth it, for sure.”
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The eight-time Mr. Olympia champion, Ronnie Coleman, now earns a notable $750,000 annually through online platforms, notably Cameo.
“$750,000 a year doing Cameo? asks the interviewer.
“I have about ten of those things holding right now. I was doing them up in my room before I came down here. Oh, man. Sometimes, I can get ten a day. $300 [each]. It adds up. It don’t take that long to do it. How long does it take to say happy birthday or happy anniversary.”
When queried about the triumph of his supplement company Ronnie Coleman’s Signature Series, the 59-year-old offered the following response:
“We’re in our 12th or 13th year, [in the supplement market],” said Coleman. “I started with supplements back in 1994 I think I had my first contract. I was with two or three different other companies. I saw the profit they were making. I’m like man, hm, if I’m making them this kind of money, what kind of money can i make myself if I got into it? And that’s how I got into it.”
Shifting the conversation, Coleman delved into the increasing issue of body dysmorphia within the realm of bodybuilding, observing its escalating severity in recent times.
“I would say so [every bodybuilder has body dysmorphia]. I would say so for sure,” shared Coleman. “Yeah, it’s changing for sure because of social media. It’s a lot worse now than when I was doing it. There’s so much more criticism. So much criticism.”
To the emerging generation of bodybuilders, Coleman’s counsel is clear: immerse oneself in the sport and amass a wealth of knowledge about it.
“Going to the gym and eating a real healthy diet. The best advice I can give somebody is what I’ve learned: bodybuilding is all about knowledge and the more you have the better off you’re going to be,” said Coleman.
Instead of seeking to gain size, Coleman said that younger competitors should focus on the fundamentals of bodybuilding.“It’s about shape and symmetry, and condition. I guess I didn’t have enough condition at the size I was.”
“I was told that one year [that I was too big]. One of the judges. The one time I listened to a judge and I was l like okay, I’ll never do that again. The next year I came in, they said I was too small. I was like okay, I’m just going to start taking my own advice like I’ve always done and do what I want to do. That’s when I came in the heaviest ever at almost 300 pounds on stage.”
Coleman Discusses Initial Back Injury and Praises Stem Cell Treatment
Recounting past setbacks, Coleman attributes his first herniated disc to a rigorous workout session where he squatted 600 pounds repeatedly. He also extolled the virtues of stem cell therapy, describing it as a pivotal turning point in his recovery journey.
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“I had a high pain tolerance. Just made it [herniated disc] worse by continuing to do that I was doing,” said Coleman. “It was squatting [that herniated my discs]. I can remember it like it was yesterday. I was squatting 600, I do that all the time. I’ll do 12-15 reps. This day I coming for rep number eight and I heard a loud bang. It was so loud it kind of hurt my ear.”
Facing mobility challenges due to his injuries, Coleman turned to stem cell therapy. He credits the treatment for markedly enhancing his overall well-being and daily life.
“I know for the last two years I’ve been getting stem cells and it’s been the best thing that’s ever happened to me in my life. Yeah, but you got to go out of this country to do it because they don’t really allow the real stem cells that comes from the placenta you know? They don’t allow that here in the United States because of politics for the most part. Pain people would lose too much money.”
‘It wipes out the pain,” added Coleman.”
A Glimmer of Hope in Coleman’s Recovery Journey
The journey of the celebrated eight-time Mr. Olympia, Ronnie Coleman, has been a roller-coaster of triumphs and tribulations. In a recent discussion with Muscular Development’s Ron Harris, Coleman shed light on his stem cell treatment journey, a beacon of hope in his prolonged battle against pain. While he acknowledges that his pain has diminished, his ability to walk remains relatively unchanged. Yet, Coleman’s indomitable spirit looks to the horizon with optimism.
A Legend Beyond The Stage
Beyond the awe-inspiring muscle definition and those iconic eight titles, Coleman’s story is one of unwavering determination. Even amidst health adversities, he continues to motivate his fan base with his workout sessions. His physique, no doubt, is legendary, but it’s his profound comprehension of the sport’s business nuances that cements his legacy in bodybuilding history.
For those eager to dive deeper into Coleman’s insights and reflections, the complete conversation is available on the Iced Coffee Hour YouTube channel. The video provides a candid window into the life and thoughts of a bodybuilding maestro.
Overview
In a revealing session on the Iced Coffee Hour YouTube channel, bodybuilding icon Ronnie Coleman shared insights from his illustrious career. He reminisced about his dominance from 1998, clinching eight Mr. Olympia titles until Jay Cutler’s victory in 2006. Despite physical tolls, including multiple back surgeries, Coleman’s love for the sport remains undiminished. He discussed the changing dynamics of bodybuilding, emphasizing the financial significance of endorsements over competition prize money. Coleman also highlighted his earnings from modern platforms like Cameo and candidly addressed challenges like body dysmorphia in the sport. His journey, a mix of triumphs and tribulations, continues to inspire many, with his legacy extending beyond mere titles.
Featured Image @ronniecoleman8 & @The Iced coffee Hour (Youtube)